For 2017, that includes characters from anime, network television, YouTube, and a K-pop band. This includes Lana Del Rey fans who listened carefully to the pop queen’s advice on how to hex the president and play with magical orbs inside the Hollywood sign, as well as tarot-readers, hokey emoji spell enthusiasts, serious students, and those who just enjoy a general aesthetic of “witchiness” as it relates to lifestyle blogging, interior design, food, self-help, or internet-y expressions of modern feminism.Īs the epicenter of fan fiction and its most popular subgenre, slash fic, Tumblr’s list of top ships is pretty much the definitive word on which pop culture romantic pairings (both canon and imagined) are the biggest of the year. The highest-ranked community making that list for the first time is the 11th-place “witchblr” - a growing group of people who blog mostly about witchcraft and adjacent occult fascinations. There were few surprises in the platform’s list of its top communities, with artists, study bloggers, photographers, and poets holding onto the top four spots from last year. (Also new to the list, a meme format spun off from the 2009 Owl City hit “Fireflies,” in the news again this year because singer Adam Young decided to address the song’s shaky science in a viral tweet.)